ABSTRACT

In 2021, ABBA reunited, released a new album, Voyage, and announced holographic concerts featuring their digital avatars or “ABBAtars.” Using visual effects and motion capture technology, these performances create a realistic illusion without physical presence. This study analyzed reactions to these virtual musicians, highlighting concerns of ageism, undermining live music, and profit-driven motives. While the public was excited to “experience” ABBA again, there was speculation about the nature of a virtual concert.

中文翻译：

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全息 ABBA：检查歌迷对 ABBA 虚拟“现场”音乐会的反应

摘要

2021 年，ABBA 重聚，发行了新专辑《Voyage》，并宣布举办以他们的数字化身或“ABBAtars”为特色的全息音乐会。这些表演利用视觉效果和动作捕捉技术，在没有物理存在的情况下创造出逼真的幻觉。这项研究分析了人们对这些虚拟音乐家的反应，强调了对年龄歧视、破坏现场音乐和利润驱动动机的担忧。尽管公众对再次“体验”ABBA 感到兴奋，但也有人对虚拟音乐会的性质产生了猜测。