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Hypervernacular Design: Rethinking the Vernacular Design Paradigm
Design Issues Pub Date : 2023-03-22 , DOI: 10.1162/desi_a_00718
Niek Kosten , Liesbeth Huybrechts

Contemporary design discourse needs words to discuss its role in everyday life. Therefore, this article rethinks the meaning and value of the term “vernacular design” in contemporary society, with a focus on vernacular graphic design. We argue that the domain needs an interpretation that is more attuned to novel approaches around hybridity and plurality in design. We frame this development from a theoretical perspective by introducing the concept of hypervernacular as a relational and plural approach. We ground our conceptual argument through a case study description that explores the everyday, ubiquitous, and more-than-human position of the plant species Japanese knotweed through collaboration.

中文翻译:

超乡土设计:重新思考乡土设计范式

当代设计话语需要文字来讨论它在日常生活中的作用。因此,本文以乡土平面设计为重点,重新思考“乡土设计”一词在当代社会的意义和价值。我们认为,该领域需要一种更适合围绕设计中的混合性和多元化的新颖方法的解释。我们通过引入超白话的概念作为一种关系和多元的方法,从理论的角度来构建这一发展。我们通过一个案例研究描述来支持我们的概念论证,该案例研究描述通过合作探索植物物种日本虎杖的日常、无处不在且超越人类的地位。
更新日期:2023-03-22
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