This study proposed and tested a theoretical framework that investigated the impacts of perceived benefits (i.e., perceived convenience and potential for savings) and perceived risks (i.e., physical risk, psychological risk, and performance risk) on patients’ perceived value of staying at medical hotels. In addition, the current study examined the influence of perceived value on patients’ intention to stay at medical hotels. Structural equation modeling (SEM) was performed to test the study model by utilizing data comprised of 351 patients who stayed in a hospital overnight to receive a medical treatment. The results revealed that perceived convenience and potential for savings positively; performance risk and psychological risk negatively influenced perceived value. In addition, perceived value positively impacted intention to stay at medical hotels. The study findings offer valuable contributions to the hospitality, healthcare and medical tourism literature, and important practical implication for hotel and hospital operators.

本研究提出并测试了一个理论框架，该框架调查了感知收益（即感知便利和储蓄潜力）和感知风险（即身体风险、心理风险和绩效风险）对患者留在医疗机构的感知价值的影响酒店。此外，当前的研究考察了感知价值对患者入住医疗酒店意愿的影响。执行结构方程模型 (SEM) 以通过利用由 351 名在医院过夜接受治疗的患者组成的数据来测试研究模型。结果显示，感知到的便利性和储蓄潜力是积极的；绩效风险和心理风险对感知价值产生负面影响。此外，感知价值对入住医疗酒店的意愿产生积极影响。研究结果为酒店、医疗保健和医疗旅游文献提供了宝贵的贡献，并对酒店和医院经营者具有重要的实际意义。