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The moral license of a click: How social observability and impression management tendencies moderate the effects of online clicktivism on donation behavior
New Media & Society ( IF 4.5 ) Pub Date : 2023-03-06 , DOI: 10.1177/14614448231153971
Nuri Kim 1 , Hye Kyung Kim 1 , Si Jin Tan 1 , Wen Hsing Kelvin Wang 1 , Kheng Hian Ong 1
Affiliation  

Token acts of online support, also known as clicktivism, have received much criticism in recent years for suppressing subsequent prosocial behavior. However, whether, when, and why individuals perf...

中文翻译:

点击的道德许可:社会可观察性和印象管理倾向如何调节在线点击主义对捐赠行为的影响

在线支持的象征性行为,也称为点击行动主义,近年来因抑制后续亲社会行为而受到很多批评。然而,个人是否、何时以及为何表现...
更新日期:2023-03-08
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