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Going on workation – Is tourism research ready to take off? Exploring an emerging phenomenon of hybrid tourism
Tourism Management Perspectives ( IF 7.3 ) Pub Date : 2023-03-03 , DOI: 10.1016/j.tmp.2023.101096
Mona Bassyiouny , Maximiliane Wilkesmann

This article examines current developments towards workations as a new form of hybrid tourism driven by the Covid-19 pandemic. The neologism workation is composed of the words work and vacation – two terms that at first glance seem incompatible or even contradictory in tourism research. Since our study aims to delve deeper into the phenomenon of workation, we conducted a qualitative study in which we explored both the supply side (hotel managers) and the demand side (workationers). Based on the analysis of eleven qualitative interviews, we show that workationers neither fit into the category of working tourists nor traveling workers. Instead, the artificially created distinction between business and leisure tourism seems to be outdated, especially in a digitalized world.



中文翻译:

继续工作——旅游研究准备好起飞了吗?探索混合旅游的新兴现象

本文考察了工作作为一种由 Covid-19 大流行驱动的新型混合旅游的当前发展。新词 workation 由 work 和 vacation 两个词组成——乍一看,这两个词在旅游研究中似乎不相容甚至矛盾。由于我们的研究旨在更深入地研究工作现象,因此我们进行了一项定性研究,其中我们探索了供应方(酒店经理)和需求方(工人)。基于 11 个定性访谈的分析,我们表明,打工者既不属于打工游客,也不属于旅游工人。相反,人为区分商务旅游和休闲旅游似乎已经过时,尤其是在数字化世界中。

更新日期:2023-03-04
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