This research aims at expanding the scope of travel satisfaction by incorporating subjective elements in the evaluation of worthwhileness of travel time proposed by the H2020 MoTiV project, using a European-wide mobility dataset collected in 2019. Trip characteristics, mood, socio-demographic characteristics, experience factors, travel activities and weather were analysed to explore their influence on travellers’ perception of worthwhileness of travel time. The analysis was performed separately for five different transport mode categories using Structural Equation Models. The empirical analysis of this research indicates the high significance of enjoyment in terms of making a trip worthwhile for all transport modes. The results also revealed mode-specific experience factors that play an important role in shaping travel experience which could be addressed to improve the quality of travel time. It is expected that these results can support a shift towards a more human-centric approach in urban mobility plans as well as pave the way for more inclusive transport policies.

本研究旨在使用 2019 年收集的欧洲范围内的移动数据集，通过将主观因素纳入 H2020 MoTiV 项目提出的旅行时间价值评估中，扩大旅行满意度的范围。旅行特征、情绪、社会人口特征、分析了体验因素、旅行活动和天气，以探讨它们对旅行者对旅行时间价值感知的影响。使用结构方程模型对五种不同的交通方式类别分别进行了分析。这项研究的实证分析表明，享受对于所有交通方式而言都值得旅行的重要性。结果还揭示了特定于模式的体验因素，这些因素在塑造旅行体验方面发挥着重要作用，可以通过解决这些因素来提高旅行时间的质量。预计这些结果可以支持在城市交通计划中转向更加以人为本的方法，并为更具包容性的交通政策铺平道路。