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You are the agenda: The pursuit of personal significance in social media contexts
Communications ( IF 1.339 ) Pub Date : 2023-02-03 , DOI: 10.1515/commun-2021-0107
Philemon Bantimaroudis 1 , Theodora A. Maniou 1 , Thanasis Ziogas 2
Affiliation  

This paper draws evidence from a national survey conducted in the Republic of Cyprus. Respondents provided evidence about their own self-promotion on social media while assessing other users’ personal salience online. Furthermore, they provided evidence about their own reactions toward other people’s personal salience. The study shows that respondents display affective, perceptional, as well as behavioral reactions toward other people’s online visibility. Demographic characteristics along with certain types of control variables are associated with individuals’ personal salience. Although transferring personal salience constitutes a segmented social media influence, this survey shows that it is recognized as a widespread objective and priority by ordinary individuals.

中文翻译:

你就是议程:在社交媒体环境中追求个人意义

本文从在塞浦路斯共和国进行的一项全国调查中提取证据。受访者提供了关于他们在社交媒体上自我推销的证据,同时评估了其他用户的个人显着性在线的。此外,他们还提供了关于他们自己对其他人的个人显着性的反应的证据。该研究表明,受访者对其他人的在线可见度表现出情感、感知和行为反应。人口统计特征以及某些类型的控制变量与个人的个人显着性相关。尽管转移个人显着性构成了细分的社交媒体影响力,但本次调查表明,它已被普通人视为普遍的目标和优先事项。
更新日期:2023-02-03
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