This article aims to assist researchers in navigating the path to theory creation by investigating how they might build theory through literature reviews. In particular, we propose and elaborate upon the Theory Generation from Literature Review (TGLR) process, capturing different methods and techniques to be applied depending on the level of development and saturation characterizing the focal area of inquiry. In the second part of the article, we briefly present the 21 articles conducting systematic literature reviews on consumer research topics selected for this special issue in IJCS.

中文翻译：

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从文献综述中产生理论：方法论指导

本文旨在通过调查他们如何通过文献综述构建理论，帮助研究人员探索理论创造的道路。特别是，我们提出并详细阐述了从文献综述中生成理论 (TGLR) 过程，根据研究重点领域的发展水平和饱和度来捕捉不同的方法和技术。在文章的第二部分，我们简要介绍了 21 篇文章，这些文章对IJCS 本期特刊选择的消费者研究主题进行了系统的文献综述。