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Caffeinated memories: The creation of historical narratives as public goods in the Colombian coffee industry
Business History ( IF 1.0 ) Pub Date : 2022-08-22 , DOI: 10.1080/00076791.2022.2108801
Marcelo Bucheli 1 , Luis Felipe Sáenz 2
Affiliation  

We study the process by which an organisation creates a historical narrative about itself as a strategy to legitimise the role it plays in a particular society. By using the concept of ‘public good...

中文翻译:


含咖啡因的记忆:将历史叙事创造为哥伦比亚咖啡行业的公共产品



我们研究一个组织创造关于自身的历史叙述的过程,作为使其在特定社会中所扮演的角色合法化的策略。通过使用“公共利益”的概念...
更新日期:2022-08-22
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