This article explores the impact of green manufacturing practices, disentangled in green activities, green investments, and the type of product made, on the economic performance of firms. Using survey data collected by European Commission from European small- and medium-sized enterprises (SMEs), we adopt the self-determination theory to investigate the extent to which the number of green activities, green investments, and type of product made affects a firm's economic performance. We argue that consumers are affected by firms' green manufacturing practices in response to the pressing environmental issues affecting our era. Our results reveal that while the number of green activities has a positive effect on economic performance, the amount of green manufacturing investments has an inverted U-shaped relationship to economic performance and that this effect is positively moderated if a company also sells non-green products. Our study contributes to the literature on green manufacturing by dissecting the effect of green manufacturing practices on a company's economic performance. Our findings also provide managers with advice on the right balance of green practices that most benefit their companies.

中文翻译：

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可持续发展的绿色制造：绿色活动、绿色投资和非绿色产品对经济绩效的积极影响

本文探讨了绿色制造实践对企业经济绩效的影响，与绿色活动、绿色投资和产品类型无关。使用欧盟委员会从欧洲中小企业 (SME) 收集的调查数据，我们采用自决理论来调查绿色活动的数量、绿色投资和产品类型对企业的影响程度。经济表现。我们认为，消费者受到企业绿色制造实践的影响，以应对影响我们时代的紧迫环境问题。我们的结果表明，虽然绿色活动的数量对经济绩效有积极影响，绿色制造投资的数量与经济表现呈倒 U 型关系，如果一家公司也销售非绿色产品，这种影响会受到积极影响。我们的研究通过剖析绿色制造实践对公司经济绩效的影响，为绿色制造文献做出了贡献。我们的调查结果还为管理人员提供了关于最有利于他们公司的绿色实践的正确平衡的建议。