CONTEXT

Digitalisation impacts value creation and capture in all industries economic sectors. One of the somewhat less researched and less well-understood contexts is agriculture.

OBJECTIVE

To describe the impacts of digitalisation on value creation through four dimensions of the value chain – activities, flows, actors and governance – and analyse the implications of these changes for value capture.

METHODS

We conducted a case study on the upstream section of a farm's value chain, including the most relevant actors, and complemented it with secondary data from papers and gray literature.

RESULTS AND CONCLUSIONS

We found two important impacts: (i) value creation occurs increasingly through platforms operated by big players beyond the industry boundaries, and (ii) value capture by farmers depends on the competitive dynamics among these players, and on policies and regulations.

SIGNIFICANCE

The study addresses the four dimensions of the agricultural value chain, allowing a deeper understanding of its digital transformation. The paper also contributes to knowledge about the evolution of the industries involved by discussing the competitive dynamics. These views are relevant to guiding the strategic decisions of suppliers, farmers and policymakers.

中文翻译：

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数字化对价值创造和获取的影响：来自农业价值链的证据

语境

数字化影响所有行业经济部门的价值创造和获取。农业是研究较少且理解较少的背景之一。

客观的

通过价值链的四个维度——活动、流程、参与者和治理——描述数字化对价值创造的影响，并分析这些变化对价值获取的影响。

方法

我们对农场价值链的上游部分进行了案例研究，包括最相关的参与者，并补充了来自论文和灰色文献的二手数据。

结果和结论

我们发现了两个重要影响：(i) 价值创造越来越多地通过行业边界之外的大企业运营的平台进行，以及 (ii) 农民的价值获取取决于这些参与者之间的竞争动态以及政策和法规。

意义

该研究涉及农业价值链的四个维度，有助于更深入地了解其数字化转型。本文还通过讨论竞争动态，有助于了解所涉及行业的演变。这些观点与指导供应商、农民和政策制定者的战略决策有关。