This article analyzes changes in the composition of Colombia's entrepreneurial class since the 1990s. We identify an increasing heterogeneity among the country's entrepreneurs, marked by greater diversity in gender, social class, and educational level. We also note more diverse regional origins, career trajectories, and political orientations among this group. The increasing number of women entrepreneurs, especially, played a significant role in changing the dynamics of entrepreneurship within the country. To provide some examples, this article looks at the trajectories and career dynamics of a selected group of women business leaders in Colombia. In terms of conceptual framing, this article makes use of the alternative business history (ABH) approach developed to explore emerging markets.

本文分析了自 1990 年代以来哥伦比亚企业家阶层构成的变化。我们发现该国企业家之间的异质性日益增加，其特点是性别、社会阶层和教育水平的更大多样性。我们还注意到这一群体中更多样化的地区起源、职业轨迹和政治取向。尤其是越来越多的女企业家在改变该国的企业家精神方面发挥了重要作用。为了提供一些例子，本文着眼于哥伦比亚选定的一组女性商业领袖的轨迹和职业动态。在概念框架方面，本文利用了为探索新兴市场而开发的另类商业历史 (ABH) 方法。