Despite the multiple health benefits that result from engaging in physical activity, data suggest that children are moving less. Novel approaches to engaging children in physical activity are needed to address this public health concern. Recently, a new definition of physical activity was proposed that emphasizes, among other things, the fact that physical activity is deeply affective, emotional and situated in spaces that shape the experience. With the need to increase engagement in physical activity and this new proposed definition, this paper presents a more novel approach to addressing this problem through staging a physically active experience. The idea draws upon the well-established area of experience economy, which aims to engage those partaking in an educational, (e)aesthetic, escapist, and entertaining way. When staging something as an experience, the focus is on engagement. By staging physical activity as an experience, it is proposed that children can actively partake in physical activity in a way that is focused on the experience offered. This review explains the notion of experience economy and provides examples of how it could be applied to children’s physical activity. By creating an aesthetically pleasing, escapist and entertaining environment where children can learn and engage in physical activity, a more engaging positive experience of physical activity can be offered. Future research should examine the staging of physically active experiences for children and evaluate the practical implementation and effectiveness of this new approach to increasing children’s engagement in physical activity.

尽管参加体育活动对健康有多种好处，但数据表明儿童活动较少。需要采用新方法让儿童参与体育活动，以解决这一公共卫生问题。最近，提出了身体活动的新定义，除其他事项外，强调身体活动具有深刻的情感和情感，并且位于塑造体验的空间中。由于需要增加身体活动的参与度和这个新提出的定义，本文提出了一种更新颖的方法来通过进行身体活动体验来解决这个问题. 这个想法借鉴了成熟的体验经济领域，旨在让那些参与教育、（电子）审美、逃避现实和娱乐的人参与进来。当将某事作为一种体验进行时，重点是参与。通过将体育活动作为一种体验，建议儿童可以以一种专注于所提供体验的方式积极参与体育活动。这篇综述解释了体验经济的概念，并提供了如何将其应用于儿童体育活动的示例。通过创造一个美观、逃避现实和娱乐的环境，让孩子们可以学习和参与体育活动，可以提供更吸引人的积极体育活动体验。