Purpose

The concept of corporate social responsibility (CSR) covers a wide range of actions toward sustainable development. While there are growing bodies of research examining the drivers of CSR, little has been done to examine the effect of the characteristics of the managerial team on CSR. This paper aims to investigate the interplay between managerial characteristics and CSR practices to discover how such a fit affects financial performance.

Design/methodology/approach

A partial least squares-path modeling approach was applied to a sample of 60 French companies in the tourism sector (hotels, restaurants, leisure and leisure equipment) from 2014 to 2019. This choice was triggered by the importance of this sector in job creation, which has been strongly impacted by the pandemic crisis.

Findings

The findings suggest the positive impact of the managerial characteristics on the practices of CSR activities under certain financial constraints related to the size and indebtedness level. Then, the authors clarify that the variable characteristics component of the managerial team is mainly the educational level, the managerial experience and the ethical behavior. However, no age effect is mentioned. Third, the authors show that the managerial team characteristics and the practices of CSR activities restore the financial tourism sector performance.

Research limitations/implications

This study has obviously certain limitations: first, the selected European sample can mark a big difference in the founding results because of the difference in civil rights. Second, the sample is more marked in the CSR activities. Third, this study did not take into consideration variables operationalizing ownership structure and board nature.

Originality/value

This study develops a model based on “managerial team” mechanisms in a sensitive area. This is a breakthrough in understanding the determinants of CSR strategies and their impact on performance while taking into account the management team’s personal characteristics.

中文翻译：

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法国旅游业的企业社会责任与绩效关系：MC 重要吗？

目的

企业社会责任 (CSR) 的概念涵盖了实现可持续发展的广泛行动。虽然越来越多的研究机构正在研究企业社会责任的驱动因素，但很少有人研究管理团队的特征对企业社会责任的影响。本文旨在调查管理特征与企业社会责任实践之间的相互作用，以发现这种匹配如何影响财务绩效。

设计/方法/途径

2014 年至 2019 年，对 60 家法国旅游业（酒店、餐厅、休闲和休闲设备）公司的样本应用了偏最小二乘路径建模方法。这一选择是由该行业在创造就业方面的重要性引发的，受到大流行危机的强烈影响。

发现

研究结果表明，在与规模和负债水平相关的某些财务约束下，管理特征对企业社会责任活动实践的积极影响。然后，作者阐明了管理团队的可变特征成分主要是教育水平、管理经验和道德行为。但是，没有提到年龄效应。第三，作者表明，管理团队特征和企业社会责任活动的实践恢复了金融旅游部门的绩效。

研究局限性/影响

这项研究显然有一定的局限性：首先，由于公民权利的不同，所选择的欧洲样本在建国结果上可能存在较大差异。二是样本在企业社会责任活动中表现更为突出。第三，这项研究没有考虑运营所有权结构和董事会性质的变量。

原创性/价值

本研究开发了一个基于敏感区域“管理团队”机制的模型。这是在考虑管理团队的个人特征的同时理解 CSR 战略的决定因素及其对绩效的影响的突破。