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The cultural customization of TikTok: subaltern migrant workers and their digital cultures
Media International Australia ( IF 2.441 ) Pub Date : 2022-06-28 , DOI: 10.1177/1329878x221110279
Satveer Kaur-Gill 1
Affiliation  

Migrant construction workers in Singapore produced TikTok videos sharing their structural, social, and health conditions during the pandemic. The platform's user-centered design presents opportunities for marginalized communities to participate in content production and distribution. The TikTok videos created by MCWs richly detailed the precarities they faced during the pandemic. Through the production of short videos, workers made visible their dormitory conditions, stringent medical surveillance of their bodies, the mental health anxieties they faced from confinement and isolation, and discussed the extensive mobility restrictions imposed on them. They also customized the platform's editability features to produce and edit vernacular content for entertainment and information-sharing, and digitally archived their precarities on the platform. Through user-generated content, workers responded to the exclusions they faced in the host country, undoing the mainstream discursive silencing of their lived experiences as subaltern workers in the city-state. Workers’ use of TikTok presents opportunities for activism and organizing that center voice and agency for greater digital mobilities.



中文翻译:

TikTok的文化定制:底层农民工及其数字文化

新加坡的移民建筑工人制作了 TikTok 视频,分享他们在大流行期间的结构、社会和健康状况。该平台以用户为中心的设计为边缘化社区提供了参与内容制作和分发的机会。MCW 制作的 TikTok 视频详细描述了他们在大流行期间面临的不稳定性。工人们通过制作短视频,展示了他们的宿舍条件、对身体的严格医疗监控、他们因禁闭和隔离而面临的心理健康焦虑,并讨论了对他们施加的广泛的行动限制。他们还定制了平台的可编辑功能,以制作和编辑用于娱乐和信息共享的白话内容,并在平台上以数字方式存档他们的不稳定状态。通过用户生成的内容,工人回应了他们在东道国面临的排斥,消除了他们作为城邦底层工人生活经历的主流话语沉默。工人对 TikTok 的使用为激进主义和组织中心声音和机构以实现更大的数字流动性提供了机会。

更新日期:2022-07-02
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