当前位置: X-MOL 学术Tour. Manag. › 论文详情
Our official English website, www.x-mol.net, welcomes your feedback! (Note: you will need to create a separate account there.)
How does constraining description affect guest booking decisions and satisfaction?
Tourism Management ( IF 10.9 ) Pub Date : 2022-06-14 , DOI: 10.1016/j.tourman.2022.104607
Lanfei Gao , Hui Li , Sai Liang , Jingjing Yang , Rob Law

The importance of hosts' information disclosure on influencing guest behavior and matching efficiency has been proven by many studies. Most peer-to-peer rental platforms allow hosts to disclose constraining descriptions (such as house rules) to regulate guest behaviors. However, the effects of this specific type of information disclosure on subsequent guest behaviors and host performance remain unclear. Thus, based on a unique longitudinal dataset collected from Airbnb, this study investigates how constraining descriptions influence the booking decisions and satisfaction of subsequent guests. Results show that constraining descriptions related to topics, including civilization-related, living conditions, personal activities, and host management boost the review volume but decrease guest satisfaction and cause rating loss. Degree of competition, hosts' prior reputation, and price moderate the relationship between constraining descriptions and subsequent guest behaviors. As an early attempt to focus on the consequence of hosts’ constraining descriptions, this study contributes to tourism literature and property hosts in practice.



中文翻译:

约束描述如何影响客人的预订决定和满意度?

房东信息披露对影响客人行为和匹配效率的重要性已被多项研究证明。大多数 P2P 租赁平台允许房东披露限制性描述(例如房屋规则)以规范房客行为。然而,这种特定类型的信息披露对随后的客人行为和主人表现的影响仍不清楚。因此,基于从 Airbnb 收集的独特纵向数据集,本研究调查了约束描述如何影响预订决策和后续客人的满意度。结果表明,与主题相关的限制性描述,包括文明相关、生活条件、个人活动和主人管理,会增加评论量,但会降低客人满意度并导致评分损失。竞争程度,主人的先前声誉和价格调节了约束描述与后续客人行为之间的关系。作为关注主人约束性描述后果的早期尝试,本研究有助于旅游文献和房地产主人在实践中的应用。

更新日期:2022-06-14
down
wechat
bug