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Affective components of gastronomy tourism: measurement scale development and validation
International Journal of Contemporary Hospitality Management ( IF 9.1 ) Pub Date : 2022-06-09 , DOI: 10.1108/ijchm-09-2021-1112
Fu-Chieh Hsu , Jing Liu , Hua Lin

Purpose

Our knowledge of what emotions are elicited explicitly from food consumption and gastronomy experiences in the travel destination and how these emotions establish a relationship with tourists’ behavior is limited. Thus, this study aims to enrich the current knowledge in the gastronomy tourism field from the affective experience perspective and develop a scale to measure tourists’ affective gastronomy experiences (TAGES).

Design/methodology/approach

Both qualitative scale development and quantitative scale validation were conducted to ensure the psychometric properties of TAGES.

Findings

With the focus group’s contributions and experts’ validation, 12 gastronomy experience affects were identified in the first stage. In the second stage, a quantitative data collection involving 650 samples helped refine the scale. Finally, a reliable and valid scale with five items measuring TAGES was successfully developed.

Originality/value

This study provides a novel perspective by viewing tourists’ gastronomy experiences through an affective lens. Moreover, this study successfully provides evidence for the psychometric properties of the newly developed TAGES by systematically applying item response theory (IRT) and classical test theory (CTT). This study enriches the gastronomy tourism domain by developing the TAGES and presenting a rigorous and exhaustive investigation of its psychometric properties based on an integration of IRT and CTT. A valid and reliable scale that measures the TAGES fills the gastronomy literature gap and proposes an effective tool for future gastronomy experience studies.



中文翻译:

美食旅游的情感成分:测量量表的开发和验证

目的

我们对从旅游目的地的食物消费和美食体验中明确引发的情绪以及这些情绪如何与游客行为建立关系的了解有限。因此,本研究旨在从情感体验的角度丰富美食旅游领域的现有知识,并开发一个衡量游客情感美食体验的量表(TAGES)。

设计/方法/方法

进行定性量表开发和定量量表验证以确保 TAGES 的心理测量特性。

发现

在焦点小组的贡献和专家的验证下,第一阶段确定了 12 种美食体验影响。在第二阶段,涉及 650 个样本的定量数据收集有助于完善规模。最后,成功开发了一个可靠有效的五项TAGES量表。

原创性/价值

这项研究通过情感镜头观察游客的美食体验,提供了一个新颖的视角。此外,本研究通过系统地应用项目反应理论(IRT)和经典测试理论(CTT),成功地为新开发的TAGES的心理测量特性提供了证据。本研究通过开发 TAGES 并基于 IRT 和 CTT 的整合对其心理测量特性进行严格而详尽的调查,丰富了美食旅游领域。衡量 TAGES 的有效且可靠的量表填补了美食文献的空白,并为未来的美食体验研究提供了一种有效的工具。

更新日期:2022-06-09
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