Given the lack of research into the link between the individual cultural values of the millennial generation mediated by religious commitment (RC) and brand love (BL), this research intends to the ...

中文翻译：

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Y 世代与品牌之爱：了解个人文化价值观和宗教承诺的影响

鉴于缺乏对由宗教承诺 (RC) 和品牌爱 (BL) 介导的千禧一代个人文化价值观之间的联系的研究，本研究旨在...