As a new enterprise development model, digitization is of great significance to the development of economy and society. Using the data of relevant listed companies from 2012 to 2020, the panel measurement model is used to investigate the relationship between digital transformation and enterprise performance to further reveal the internal law of whether digital transformation helps to stimulate innovation momentum. The results show that digital transformation has greatly improved the performance of enterprises, and it can stimulate the momentum of enterprise innovation. Reducing costs, increasing revenue, improving efficiency, and encouraging innovation are the main paths for digital transformation to enable the development of enterprises, among which the policy effect of enterprise innovation is the most significant. This research is of great significance to improve the user demand orientation of enterprise innovation and research and development, as well as to realize the high-quality innovation and development of enterprises.

数字化作为一种​​新的企业发展模式，对经济社会发展具有重要意义。利用相关上市公司2012-2020年的数据，采用面板测量模型考察数字化转型与企业绩效的关系，进一步揭示数字化转型是否有助于激发创新动能的内在规律。结果表明，数字化转型极大地提升了企业的绩效，可以激发企业创新的动力。降低成本、增加收入、提高效率、鼓励创新是数字化转型赋能企业发展的主要路径，其中企业创新的政策效应最为显着。