Digitalization has fundamentally changed organizational structures and processes and affects how people interact with each other, thereby impacting organizational culture. Given the pervasiveness of digitalization today, it is useful to study its profound effects on organizational culture through new theoretical lenses. In this paper, we offer a fresh perspective on organizational culture in the digital world. We accomplish this by integrating two competing perspectives and then leveraging the new perspective to identify digital cultural resources and propose a conceptualization of digital culture. We frame our conceptualization around the cultural resources for digitalization and describe four digital culture archetypes.

数字化从根本上改变了组织结构和流程，并影响了人们之间的互动方式，从而影响了组织文化。鉴于当今数字化的普遍性，通过新的理论视角研究其对组织文化的深远影响是有用的。在本文中，我们对数字世界中的组织文化提供了全新的视角。我们通过整合两种相互竞争的观点，然后利用新的观点来识别数字文化资源并提出数字文化的概念化来实现这一目标。我们围绕数字化的文化资源构建了我们的概念，并描述了四种数字文化原型。