This article foregrounds the challenges and necessity of promoting user involvement in traditional sectors, especially those that constitute strong pillars for sustainable development. As a case in point, the emergence of precision agriculture technologies requires novel methods to integrate users in innovation processes. Accordingly, this article discusses three applications of journey maps developed in collaboration with users and other stakeholders in the context of agriculture. We illustrate how design-thinking tools such as journey maps offer the means to explore user experiences, spotting previously unknown needs or problems, generate value propositions with meaning and relevance, and foresee implementation issues not directly related to the technology in focus. This research, thus, contributes by first describing applications of journey maps which are relevant for traditional sectors that are undergoing disruption, and second, by highlighting the broader usefulness of such tools for facilitating coordination among the diverse actors who are ultimately central to innovation adoption and success.

中文翻译：

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旅程地图在新兴可持续发展技术开发中的应用：用户参与农业的经验教训

本文展望了促进用户参与传统部门的挑战和必要性，特别是那些构成可持续发展强大支柱的部门。例如，精准农业技术的出现需要新的方法将用户整合到创新过程中。因此，本文讨论了在农业背景下与用户和其他利益相关者合作开发的旅程地图的三种应用。我们说明了诸如旅程地图之类的设计思维工具如何提供探索用户体验、发现以前未知的需求或问题、生成具有意义和相关性的价值主张以及预见与所关注技术不直接相关的实施问题的方法。因此，这项研究，