Abstract

To study recycling and pricing decisions for closed-loop supply chain (CLSC) considering fairness preference, under the structure of retailer, manufacturer and both them recycling channel, three decision models were constructed, respectively. The influence of manufacturer’s fairness preference behavior on the optimal decision-making of CLSC in three different situations was analyzed. According to the analysis and comparison of the equilibrium results under the three situations, it shows that no matter what the recycling channel structure is, the manufacturer’s fairness preference behavior is always beneficial to maximizing profits and economic utility, but always unfavorable to the dominant retailer and the whole system. Further comparing the three recycling channels of CLSC, the research shows that, the dual-recycling channel structure when retailer and manufacturer recycling simultaneous is the best compared with the retailer or manufacturer recycling alone.

摘要

为研究考虑公平偏好的闭环供应链（CLSC）的回收和定价决策，在零售商、制造商及其回收渠道结构下，分别构建了三种决策模型。分析了制造商公平偏好行为对三种不同情况下CLSC最优决策的影响。对三种情况下均衡结果的分析比较表明，无论回收渠道结构如何，制造商的公平偏好行为始终有利于利润最大化和经济效用最大化，但始终不利于优势零售商和整个系统。进一步比较CLSC的三个回收渠道，研究表明，