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The Rhetoric of Digital Presentation Tools in Politics: The Case of Visual Knowledge in President Obama's Enhanced State Of the Union
Design Issues ( IF 0.4 ) Pub Date : 2021-09-29 , DOI: 10.1162/desi_a_00660
Jens E. Kjeldsen

President Barack Obama's State of the Union speeches were distributed online as so–called Enhanced versions, where the television images of Obama delivering the speech were accompanied by pictures, graphs, and tables used to convince the audience about the factual state of affairs in the United States. The article explores this combination of the rhetoric and epistemology of visuality and information design on the one hand and political oratory on the other. The article demonstrates how the Enhanced State of the Union is a hybrid genre using visuals to create a rhetoric of reification and reality, apparently aiming not to argue but only to establish facts.



中文翻译:

政治中数字演示工具的修辞:奥巴马总统增强的国情咨文中的视觉知识案例

巴拉克·奥巴马总统的国情咨文以所谓的“增强版”形式在网上发布,其中奥巴马发表演讲的电视图像附有图片、图表和表格,用于让听众相信美国的实际情况状态。文章一方面探讨了视觉和信息设计的修辞学和认识论,另一方面探讨了政治演说的这种组合。这篇文章展示了增强版的国情咨文如何是一种混合体裁,使用视觉效果来创造具体化和现实的修辞,显然不是为了争论,而只是为了确立事实。

更新日期:2021-10-01
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