Purpose

Drawing on the stimulus–organism–response (S-O-R) framework, this study presents an original model examining the influence of environmental corporate social responsibility (CSR), luxury and service quality dimensions on consumer emotions that in turn influence consumer attitudes towards the shopping mall.

Design/methodology/approach

Structural equation modeling is applied to data from a sample of 706 French consumers to test the hypotheses.

Findings

The results highlight the importance of environmental CSR, luxury and service quality dimensions as stimuli influencing positively consumer emotions, which in turn positively influence consumer attitudes.

Research limitations/implications

This study extends prior work in the field of services marketing and the S-O-R framework while considering environmental CSR, luxury and service quality dimensions as relevant stimuli. It further contributes to the literature of the shopping mall while examining relevant and unexplored antecedents to consumer emotions.

Practical implications

This paper provides tailored recommendations for shopping mall managers. It details how managers can use environmental CSR and luxury dimensions besides service quality as relevant stimuli in their positioning strategies to enhance consumer emotions and attitudes.

Originality/value

This study provides novel insights into shopping mall dimensions, i.e. environmental CSR, luxury and service quality, influencing consumer responses.

中文翻译：

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消费者对环境企业社会责任和奢侈品的反应

目的

本研究利用刺激-有机体-反应 (SOR) 框架，提出了一个原始模型，研究环境企业社会责任 (CSR)、奢侈品和服务质量维度对消费者情绪的影响，进而影响消费者对购物中心的态度。

设计/方法/方法

结构方程模型应用于来自 706 名法国消费者样本的数据以检验假设。

发现

结果强调了环境 CSR、奢侈品和服务质量维度作为刺激因素对消费者情绪产生积极影响的重要性，进而对消费者态度产生积极影响。

研究限制/影响

本研究扩展了服务营销和 SOR 框架领域的先前工作，同时将环境 CSR、奢侈品和服务质量维度作为相关刺激因素。它进一步为购物中心的文献做出了贡献，同时检查了消费者情绪的相关和未探索的前因。

实际影响

本文为购物中心管理者提供量身定制的建议。它详细说明了管理者如何在其定位策略中使用环境 CSR 和奢侈品维度以及服务质量作为相关刺激因素来提升消费者的情绪和态度。

原创性/价值

这项研究提供了对影响消费者反应的购物中心维度的新见解，即环境企业社会责任、奢侈品和服务质量。