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Introduction to the special issue: Consumer experience management and customer journeys in tourism, hospitality and events
Tourism Management Perspectives ( IF 7.3 ) Pub Date : 2021-09-20 , DOI: 10.1016/j.tmp.2021.100877 Babak Taheri 1 , Girish Prayag 2 , Birgit Muskat 3
中文翻译:
特刊介绍:旅游、酒店和活动中的消费者体验管理和客户旅程
更新日期:2021-09-20
Tourism Management Perspectives ( IF 7.3 ) Pub Date : 2021-09-20 , DOI: 10.1016/j.tmp.2021.100877 Babak Taheri 1 , Girish Prayag 2 , Birgit Muskat 3
Affiliation
This special edition focuses on “Consumer Experience Management and Customer Journeys in Tourism, Hospitality and Events”. This introduction considers current topics concerning researchers and practitioners about consumer journeys and experience management and introduces the six papers in the special issue. We would like to thank the authors and reviewers for this special issue.
中文翻译:
特刊介绍:旅游、酒店和活动中的消费者体验管理和客户旅程
这个特别版的重点是“旅游、酒店和活动中的消费者体验管理和客户旅程”。本导论考虑了当前有关消费者旅程和体验管理的研究人员和从业者的主题,并介绍了特刊中的六篇论文。我们要感谢作者和审稿人为本期特刊提供服务。