During Donald Trump’s chaotic presidency, the intersections between sports and society transcended from the American context into a global one. While Trump’s rhetoric and policies caused divisions in the United States and abroad, they also provoked counter-reactions from different stakeholders in American sports that led to long-overdue needed structural change and even diplomatic achievement when bidding for international events. The article explores, discusses, and analyzes the roles of sports in Brand America and in U.S. public diplomacy during Trump’s time in the White House. The article is significant as it furthers the discussion on future trends in sports, nation branding, public diplomacy, and country image, and on the place of the United States in the international system of a changing world.

在唐纳德·特朗普 (Donald Trump) 混乱的总统任期内，体育与社会之间的交集从美国语境转变为全球语境。特朗普的言论和政策在美国和国外引起分歧的同时，也引起了美国体育界不同利益相关者的反击，导致在申办国际赛事时早就应该进行的结构性变革甚至外交成就。文章探讨、讨论和分析了特朗普在白宫期间体育在美国品牌和美国公共外交中的作用。这篇文章具有重要意义，因为它进一步讨论了体育、国家品牌、公共外交和国家形象的未来趋势，以及美国在不断变化的世界的国际体系中的地位。