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“Islands of excellence”: On the emergence of corporate socials in India
Economic Anthropology ( IF 1.2 ) Pub Date : 2021-09-15 , DOI: 10.1002/sea2.12225
Nicole Rigillo 1
Affiliation  

In 2014, the government of India mandated that India's largest companies devote 2% of their net profits to corporate social responsibility (CSR). Drawing on fieldwork on the CSR activities of Bangalore-based Titan, a Tata Group company and India's largest watch producer, and Wipro, one of India's largest IT companies, this article contends that government-mandated biopolitical engagements by Indian corporations forge new iterations of “the social” and are generative of spatially delimited and heterogeneous “corporate socials.” Corporate socials can be situated within broader global shifts away from universal forms of social welfare. While these developments may represent the “death of the social,” I contend that they are an emergent modality of government-mandated service provision by private actors in India, one that is giving rise to a patchwork of plural socials, which proponents argue can also serve as engines of corporate-led resource redistribution.

中文翻译:

“卓越之岛”:论印度企业社交的兴起

2014 年,印度政府要求印度最大的公司将其净利润的 2% 用于企业社会责任 (CSR)。本文通过对总部位于班加罗尔的 Titan(塔塔集团旗下公司和印度最大的手表生产商)和 Wipro(印度最大的 IT 公司之一)的企业社会责任活动的实地调查,认为印度公司政府授权的生命政治参与形成了“社会”,并且是空间分隔和异质的“企业社会”的生成。企业社会活动可以置于更广泛的全球转变中,远离普遍的社会福利形式。虽然这些发展可能代表“社会的消亡”,但我认为它们是印度私人行为者政府强制提供服务的一种新兴模式,
更新日期:2021-09-15
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