Abstract

We designed and implemented a discrete choice experiment to assess how information about the health, environmental, and economic benefits of locally produced aquaculture products affect Connecticut consumers’ willingness to pay (WTP) for products produced in the state, as compared with products from another state or another country. We find that information about local economic benefits tended to increase WTP for Connecticut-grown and -raised products, whereas information about health, safety, and the environment tended to decrease WTP for products from other regions. We also explore heterogeneous effects of the information treatments by respondent gender, education, and income.

摘要

我们设计并实施了一项离散选择实验，以评估与其他州的产品相比，当地生产的水产养殖产品的健康、环境和经济效益信息如何影响康涅狄格州消费者对该州生产的产品的支付意愿 (WTP)或其他国家。我们发现，有关当地经济利益的信息往往会增加康涅狄格州种植和养殖产品的 WTP，而有关健康、安全和环境的信息往往会降低其他地区产品的 WTP。我们还通过受访者的性别、教育和收入来探讨信息处理的异质性影响。