Purpose

This paper aims to present the authors’ perspectives on the new narrative styles adopted by international millennial travel vloggers during the COVID-19 pandemic. They aim to promote virtual tourism, and the authors present six examples of millennial vloggers. Considering tighter government regulations relating to travel, vloggers have developed novel ways of content creation through “travel writing.”

Design/methodology/approach

The authors used narrative analysis to review their sample of vlogs and how specific changes in each vlogging stage are motivated by viewer expectancy.

Findings

Millennial vlogger couples are using the YouTube platform to meet the demand for virtual tourism.

Research limitations/implications

This study provides new ways of looking at travel vlogging as an occupation and means of entertainment. However, the current dynamic situation may well lead to further challenges for this kind of research.

Practical implications

The implications relate to the provision of a better understanding of the scope for virtual tourism and how it can lead to new avenues for tourism development.

Originality/value

The authors reviewed millennial vloggers during the COVID-19 pandemic and applied narratology to the vlogs to better analyse the changes caused by the pandemic.

中文翻译：

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千禧一代旅游视频博客：后疫情时代虚拟旅游新形式的出现？

目的

本文旨在展示作者对 COVID-19 大流行期间国际千禧一代旅行视频博主采用的新叙事风格的看法。他们旨在促进虚拟旅游，作者展示了六个千禧一代视频博主的例子。考虑到与旅行有关的更严格的政府法规，视频博主开发了通过“旅行写作”创建内容的新方法。

设计/方法/方法

作者使用叙事分析来审查他们的视频博客样本，以及每个视频博客阶段的具体变化是如何受到观众期望的驱动的。

发现

千禧一代的视频博主夫妇正在使用 YouTube 平台来满足对虚拟旅游的需求。

研究限制/影响

这项研究提供了将旅行视频博客视为一种职业和娱乐方式的新方法。然而，当前的动态形势很可能会给此类研究带来进一步的挑战。

实际影响

其影响涉及更好地了解虚拟旅游的范围以及它如何为旅游发展开辟新途径。

原创性/价值

作者回顾了 COVID-19 大流行期间的千禧一代视频博主，并将叙事学应用于视频博客，以更好地分析大流行引起的变化。