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Oral Roberts and the Battle to Access National Network Television
Journal of Broadcasting & Electronic Media ( IF 2.985 ) Pub Date : 2021-07-21 , DOI: 10.1080/08838151.2021.1950155
Cristi Eschler-Freudenrich 1
Affiliation  

ABSTRACT

As religious tent crusades evolved into in-home TV entertainment in the United States, issues surrounding distribution of religious programming arose. Television networks aligned with the National Council of Churches of Christ in the USA with the hopes of controlling religious broadcasting. Some religious broadcasters, including Oral Roberts, were denied network TV access. This research reveals that Roberts used an innovative syndication method, the 90-day deal, to bypass the sustaining system and scale distribution of his crusade programs. First-person, ministry executive interviews and primary artifacts contribute new considerations in the relationship between program producers and distributors in U.S. broadcasting history.



中文翻译:

奥拉·罗伯茨和进入国家网络电视的战斗

摘要

随着宗教帐篷运动在美国演变成家庭电视娱乐节目,围绕宗教节目分发的问题出现了。电视网络与美国基督教会全国委员会结盟,希望控制宗教广播。包括 Oral Roberts 在内的一些宗教广播公司被拒绝访问网络电视。这项研究表明,罗伯茨使用了一种创新的联合方法,即90 天交易,绕过了他的讨伐计划的维持系统和规模分布。第一人称、部门高管访谈和主要文物为美国广播史上节目制作人和发行人之间的关系提供了新的考虑。

更新日期:2021-08-24
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