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Digitally enabled value co-creation at the bottom of the pyramid
Journal of Marketing Management ( IF 3.5 ) Pub Date : 2021-07-21 , DOI: 10.1080/0267257x.2021.1945218
Sanjit K. Roy 1 , Bidit L. Dey 2 , Yogesh Dwivedi 3
Affiliation  

(2021). Digitally enabled value co-creation at the bottom of the pyramid. Journal of Marketing Management: Vol. 37, Digitally enabled value co-creation at the bottom of the pyramid, pp. 813-815.

中文翻译:

金字塔底部的数字化价值共创

(2021)。金字塔底部的数字化价值共创。营销管理杂志:卷。37,金字塔底部的数字化价值共创,第 813-815 页。
更新日期:2021-07-21
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