Purpose

This study aims to identify the antecedents of strategic thinking and its relationship with competitive advantage. Further, this study analyses the mediating effect of strategic thinking between its antecedents and competitive advantage.

Design/methodology/approach

A self-reported questionnaire with 51 questions was floated among 220 professionals from various industries in India. The response was analysed using the partial least squares-structural equation modelling methodology using SmartPLS software.

Findings

The direct effect of creativity, corporate culture and knowledge management are established with strategic thinking, as well as a competitive advantage. Also, the study finds a significant relationship between strategic thinking and competitive advantage. The study finds no mediation (direct effect) in the case of creativity, corporate culture and knowledge management. Further, no mediation (no relationship) is found in the case of vision.

Practical implications

Business must start adopting strategic thinking practices in their decision-making process to create a competitive advantage. Further, the influence of corporate culture, creativity and knowledge management on strategic thinking highlights their importance.

Originality/value

The study establishes the impact of antecedents of strategic thinking on competitive advantage. The study highlights the importance of other factors along with strategic thinking for achieving competitive advantage.

中文翻译：

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战略思维的前因及其对竞争优势的影响

目的

本研究旨在确定战略思维的前因及其与竞争优势的关系。此外，本研究分析了战略思维在其前因和竞争优势之间的中介作用。

设计/方法/方法

一份包含 51 个问题的自我报告问卷在印度各行业的 220 名专业人士中漂浮。使用 SmartPLS 软件使用偏最小二乘结构方程建模方法分析响应。

发现

创造力、企业文化和知识管理的直接效应是通过战略思维和竞争优势建立的。此外，该研究发现战略思维与竞争优势之间存在显着关系。研究发现在创造力、企业文化和知识管理方面没有中介作用（直接效应）。此外，在视觉的情况下没有发现中介（没有关系）。

实际影响

企业必须开始在其决策过程中采用战略思维实践，以创造竞争优势。此外，企业文化、创造力和知识管理对战略思维的影响凸显了它们的重要性。

原创性/价值

该研究确定了战略思维的前因对竞争优势的影响。该研究强调了其他因素以及实现竞争优势的战略思维的重要性。