An alternative to the specificities of geographic, socio-economic/demographic, and psychographic modes, expenditure-based segmentation, a behavioral approach, provides the ideal avenue for exploring tourist spending patterns and behavior. Reflecting the idiosyncrasies of a small island destination, this study explores tourists' actual spending in the course of their vacations in Cyprus. A two-step cluster analysis is utilized to develop an expenditure-based segmentation profile with the aim of exploring the spending behavior of tourists. Furthermore, econometric modeling reveals each cluster's effect on the relevant expenditure categories, and the net impact of the cost of package on spending at the destination. Noteworthy, expenditure at the destination is dissected into seven categories, thus providing a more thorough overview of tourist behavior. Findings reveal a five-cluster solution that profiles the spending behavior of package travelers, whereas segment comparisons highlight significant implications for local tourism stakeholders, on both the operational and strategic levels.

作为地理、社会经济/人口和心理模式特殊性的替代方案，基于支出的细分是一种行为方法，为探索旅游消费模式和行为提供了理想的途径。本研究反映了一个小岛屿目的地的特质，探讨了游客在塞浦路斯度假期间的实际支出。两步聚类分析用于开发基于支出的细分概况，目的是探索游客的消费行为。此外，计量经济学模型揭示了每个集群对相关支出类别的影响，以及包裹成本对目的地支出的净影响。值得注意的是，目的地支出分为七类，从而更全面地了解游客行为。调查结果揭示了一个五类解决方案，该解决方案描述了套餐旅行者的消费行为，而细分比较突出了对当地旅游利益相关者在运营和战略层面的重大影响。