This paper draws on the work of Alain Badiou and Martin Heidegger to construct a postructural theory of the firm. The ideal firm is conceived as a technology that facilitates a technology-free void/site of potential. For actors within this firm to be ethical requires their achievement of human subjecthood through aesthetic fidelity to the site-induced events. Heidegger’s concerns regarding the enframing effects of technology and his recognition of the truth-revealing qualities of art, are incorporated here into a theory of the firm as an idealized, technology facilitated, aesthetic void-of-potential revealing. Authentic human being thus implies that firms-as-technology ‘get out of the way’. This theory of the firm is further revealed through Badiou’s concept of event-driven human flourishing. We embrace Badiou’s ‘ethics-of-truths’ in which fidelity to the trace of an event creates human subjecthood. We consider implications of our theory-of-the-firm for social media firms such as Alphabet and Facebook.

本文借鉴阿兰·巴迪欧 (Alain Badiou) 和马丁·海德格尔 (Martin Heidegger) 的工作，构建了企业的结构理论。理想的公司被认为是一种技术，可以促进无技术的空白/潜力场所。为了使这家公司的演员符合道德，他们需要通过对现场引发的事件的审美忠诚来实现人类主体性。海德格尔对技术框架效应的关注和他对艺术揭示真相品质的认可，在这里被纳入了公司理论，作为一种理想化的、技术促进的、美学上的无潜力的揭示。因此，真实的人类意味着企业即技术“让开”。巴迪欧的事件驱动的人类繁荣概念进一步揭示了公司的这一理论。我们接受巴迪欧的“真理伦理”，其中对事件踪迹的忠实创造了人类的主体性。我们考虑了我们的公司理论对 Alphabet 和 Facebook 等社交媒体公司的影响。