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Managing the adverse effect of supply chain risk on corporate reputation: The mediating role of corporate social responsibility practices
Journal of General Management Pub Date : 2021-06-30 , DOI: 10.1177/0306307020969474
Nitya P. Singh 1
Affiliation  

Within the last decade, research has focussed on corporate social responsibility (CSR) practices as a strategic tool that enables firms to improve stakeholder perception, brand image and corporate reputation. However, one area that remains understudied is the role played by CSR practices in managing corporate reputation under conditions of supply chain risk. To answer this research question, we conduct a literature review and develop the corresponding hypothesis. We test our hypothesis using quantitative analysis of both primary and secondary data collected from organizations dispersed globally. The results highlight that under conditions of supply chain network disruption risk, CSR practices play an important role in enabling firms to manage the negative impact of such risk drivers on corporate reputation. The study further suggests that CSR practices positively impact supply chain risk management (SCRM) practices and are a necessary condition for SCRM practices to be effective in improving corporate reputation of organizations.



中文翻译:

管理供应链风险对企业声誉的不利影响:企业社会责任实践的中介作用

在过去十年中,研究的重点是企业社会责任 (CSR) 实践,将其作为一种战略工具,使公司能够提高利益相关者的认知度、品牌形象和企业声誉。然而,一个仍未得到充分研究的领域是企业社会责任实践在供应链风险条件下管理企业声誉方面所发挥的作用。为了回答这个研究问题,我们进行了文献综述并提出了相应的假设。我们使用从分散在全球的组织收集的主要和次要数据的定量分析来检验我们的假设。结果强调,在供应链网络中断风险的条件下,企业社会责任实践在使公司能够管理此类风险驱动因素对企业声誉的负面影响方面发挥着重要作用。

更新日期:2021-06-30
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