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Revenue optimization strategy through digitizing retribution parking in Kota Batu
Journal of Revenue and Pricing Management ( IF 1.1 ) Pub Date : 2021-06-29 , DOI: 10.1057/s41272-021-00333-y
Setyo Wahyu Sulistyono , Muhammad Sri Wahyudi Suliswanto , Parama Kartika Dewa , Sonny Santosa , Chahayu Astina

This study analyzes the right strategy to increase local revenue in Batu City, especially optimizing revenue by digitizing parking fees. This study used a mixed-method (quantitative and qualitative) approach. The parking potential in Batu City in one year can reach Rp. 6,266,646,500—from a parking point that can accommodate 1780 motorbikes (R2) and 257 cars (R4). The business center accounted for the largest parking fee revenue with the amount of Rp. 3,371,111,600. Parking efforts must be optimized with standardized parking rates and upgrade parking attendants in parking withdrawal methods.



中文翻译:

通过数字化哥打峇都的停车位来优化收入策略

本研究分析了增加峇都市地方收入的正确策略,尤其是通过数字化停车费来优化收入。本研究采用混合方法(定量和定性)方法。Batu City 一年的停车潜力可以达到 Rp。6,266,646,500——来自可容纳 1780 辆摩托车 (R2) 和 257 辆汽车 (R4) 的停车点。商务中心占了最大的停车费​​收入 Rp。3,371,111,600。优化停车力度,规范停车费率,提升停车服务员的停车提取方式。

更新日期:2021-06-29
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