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The use of comics to promote health awareness: A template using nonalcoholic fatty liver disease
European Journal of Clinical Investigation ( IF 4.4 ) Pub Date : 2021-06-22 , DOI: 10.1111/eci.13642
Mireia Alemany-Pagès 1, 2 , Anabela Marisa Azul 1, 3 , João Ramalho-Santos 1, 4
Affiliation  

Nonalcoholic fatty liver disease (NAFLD) constitutes a major threat to public health systems worldwide on account of its widespread prevalence and increasing incidence. More effective tools to raise awareness and increase health communication are therefore needed. Comics may constitute an effective language for this purpose, given the permanence, adaptability and ability of this form of communication to convey complex information, using both visual components and the creation of narrative involvement, thus promoting both awareness and health-conscious behaviours. Importantly, this process requires careful preparation in terms of selecting both the key biomedical concepts to be conveyed, as well as a graphical style and appropriate characters and a narrative arc with which a target audience can identify with. Here we provide a brief introduction to the use of comics in health communication and propose a possible roadmap for the development of comic-based tools for diverse conditions, using the context of NAFLD.

中文翻译:

使用漫画提升健康意识:使用非酒精性脂肪肝的模板

非酒精性脂肪性肝病 (NAFLD) 因其广泛流行和发病率不断上升而对全球公共卫生系统构成重大威胁。因此,需要更有效的工具来提高认识和加强健康沟通。鉴于这种交流形式的持久性、适应性和传达复杂信息的能力,使用视觉成分和叙事参与的创造,从而促进意识和健康意识的行为,漫画可能为此目的构成一种有效的语言。重要的是,这个过程需要仔细准备,以选择要传达的关键生物医学概念,以及目标受众可以认同的图形风格和适当的人物以及叙事弧。
更新日期:2021-06-22
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