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Comparison of expected marginal revenue models in the hospitality industry
Journal of Revenue and Pricing Management ( IF 1.1 ) Pub Date : 2021-06-21 , DOI: 10.1057/s41272-021-00328-9
Martin Petříček , Štěpán Chalupa , Věra Levičková

This paper focuses on the issue of revenue management models that are based on Littlewood's rule. The main aim of this paper is to compare the Expected Marginal Seat Revenue model in the two variants: EMSRa and EMSRb model. The whole application is made in the hospdels that are based on Littlewood's rule. The main aim of this paper is to compare the Expected Marginal Seat Revenue model in the two variants: EMSRa and EMSRb model. The whole application is made in the hospitality industry and is based on historical data provided by the accommodation facility. The main results show, that there are only a few differences between EMSRa and EMSRb models. Nevertheless, the EMSRb model can be more robust for the facilities with a higher variety of the clients (measured by the standard deviation).



中文翻译:

酒店业预期边际收益模型比较

本文重点讨论基于 Littlewood 规则的收入管理模型问题。本文的主要目的是比较两种变体中的预期边际座位收入模型:EMSRa 和 EMSRb 模型。整个应用程序是在基于 Littlewood 规则的 hospdels 中进行的。本文的主要目的是比较两种变体中的预期边际座位收入模型:EMSRa 和 EMSRb 模型。整个应用程序是在酒店业中进行的,并基于住宿设施提供的历史数据。主要结果表明,EMSRa 和 EMSRb 模型之间只有一些差异。尽管如此,EMSRb 模型对于具有更多种类客户(由标准偏差衡量)的设施来说可能更加稳健。

更新日期:2021-06-21
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