Bandung is known as the capital of West Java. Bandung also develops as a culinary city. As a form of the Government's responsibility to facilitate tourists who come to Bandung, the Government has officially announced the "Bandros" Tourism Bus (Bandung Tour on Bus). But practically, there are many problems faced by stakeholders. Standardization of prices among passengers, limits on the number of buses that cannot serve passengers, unclear routes including departures and arrivals, unhealthy management for safety factors and an increase in the number of passengers that have a negative impact due to the quality of service. The purpose of this study is to describe service quality, community satisfaction and community interest in reusing Bandros, and also to obtain the results of an analysis of the extent to which service quality affects community satisfaction and its impact on community interest in reusing Bus Bandros. In this study, researchers used the descriptive-verification method. This method is used to verify the quality of service perception, community satisfaction and community intentions to reuse Bus Bandros by involving 500 respondents who wish to use Bus Bandros. The distribution and selection of respondents was carried out using convenience sampling. Path analysis is also used in this study. Based on the results of the statistical testing process found significant perceptions between service quality variables and brand image with public interest in the city of Bandung to use Bus Bandros. For recommendations in this study, clarity of information can increase the public's intention to use Bus Bandros, because the information submitted will provide clarity in order to increase public intention to ride Bus Bandros.

中文翻译：

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万隆旅游公车意向

万隆被称为西爪哇的首都。万隆还发展成为一个美食城市。作为政府为来万隆游客提供便利的一种责任，政府正式公布了“Bandros”旅游巴士（Bandung Tour on Bus）。但实际上，利益相关者面临着许多问题。乘客价格标准化，限制无法为乘客服务的公交车数量，出发和到达等路线不明确，安全因素管理不健康，因服务质量产生负面影响的乘客人数增加。本研究的目的是描述服务质量、社区满意度和社区对重新使用 Bandros 的兴趣，并获得服务质量对社区满意度的影响程度及其对社区再利用 Bus Bandros 兴趣的分析结果。在这项研究中，研究人员使用了描述性验证方法。该方法通过涉及 500 名希望使用 Bus Bandros 的受访者来验证服务质量、社区满意度和社区对再利用 Bus Bandros 的意图。受访者的分布和选择是使用便利抽样进行的。本研究还使用了路径分析。根据统计测试过程的结果，在万隆市使用 Bus Bandros 时，服务质量变量和具有公共利益的品牌形象之间存在显着的感知。对于本研究中的建议，信息的清晰度可以增加公众的