This study aims to assess the trade potential of Pakistan in terms of destinations and products against 101 potential trading partners while applying the gravity model and the trade potential index. The findings indicate that Pakistan’s trade/export potential is maximum with the countries which are not its traditional trading partners. On the other hand, “manufactured goods”, “misc manufactured articles” and “food groups” are the products where maximum trade/export potential exists. Results indicate that Pakistan should not only adopt proactive measures to tap non-traditional partners but it is equally important to strengthen the level of trade with its traditional trading partners.

中文翻译：

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挖掘巴基斯坦在商品贸易中的全球潜力：来自基于 PPML 的重力模型和贸易潜力指数的证据

本研究旨在应用引力模型和贸易潜力指数，针对 101 个潜在贸易伙伴评估巴基斯坦在目的地和产品方面的贸易潜力。调查结果表明，巴基斯坦与非传统贸易伙伴的国家的贸易/出口潜力最大。另一方面，“制成品”、“杂项制成品”和“食品组”是存在最大贸易/出口潜力的产品。结果表明，巴基斯坦不仅应采取积极措施挖掘非传统伙伴，加强与传统贸易伙伴的贸易水平同样重要。