ABSTRACT The responsible management of cultural heritage requires the formation of a competitive tourism product, which in turn requires a high level of collaboration, the need for diversification and differentiation from other tourism sites. The application of governance mechanisms and their effect on the optimization of visitorship in the heritage tourism industry has been understudied. Although there are four models of management in museums, the needs of heritage sites invite an analysis of them, particularly in the consideration of the role of the stakeholders in shaping the product offered. Four case studies in Gran Canaria (Canary Islands, Spain) examine how the application of local governance mechanisms affects museums and interpretation centers to optimize the goals of the tourism product. For this analysis, a qualitative analysis has been carried out through direct observation and interviews, analyzing the results with CAQDAS. The study found that strategic planning linked to the territory and public-private partnerships could increase effectiveness and efficiency in the allocation of public resources, and that the application of certain governance strategies could increase the impact of stakeholder involvement in the efficacy of the site management. Future study needs are established for other institutions that manage cultural heritage.

中文翻译：

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利益相关者参与旅游博物馆治理的作用：加那利群岛管理模式的证据

摘要 文化遗产的负责任管理需要形成具有竞争力的旅游产品，而这反过来又需要高度的合作、多样化和区别于其他旅游景点的需要。治理机制的应用及其对遗产旅游业游客优化的影响尚未得到充分研究。尽管博物馆有四种管理模式，但遗产地的需求需要对其进行分析，特别是在考虑利益相关者在塑造所提供产品方面的作用时。大加那利岛（西班牙加那利群岛）的四个案例研究考察了地方治理机制的应用如何影响博物馆和解说中心以优化旅游产品的目标。对于这个分析，通过直接观察和访谈，使用 CAQDAS 分析结果，进行了定性分析。研究发现，与领土和公私伙伴关系相关的战略规划可以提高公共资源分配的有效性和效率，并且某些治理策略的应用可以增加利益相关者参与现场管理效率的影响。为其他管理文化遗产的机构确定了未来的研究需求。并且某些治理策略的应用可以增加利益相关者参与现场管理效率的影响。为其他管理文化遗产的机构确定了未来的研究需求。并且某些治理策略的应用可以增加利益相关者参与现场管理效率的影响。为其他管理文化遗产的机构确定了未来的研究需求。