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Advancing spillover research: behavioural, contextual and temporal approaches
Journal of Marketing Management ( IF 3.5 ) Pub Date : 2021-05-28 , DOI: 10.1080/0267257x.2021.1886446 Danae Manika 1 , Diana Gregory-Smith 2
Journal of Marketing Management ( IF 3.5 ) Pub Date : 2021-05-28 , DOI: 10.1080/0267257x.2021.1886446 Danae Manika 1 , Diana Gregory-Smith 2
Affiliation
(2021). Advancing spillover research: behavioural, contextual and temporal approaches. Journal of Marketing Management: Vol. 37, No. 7-8, pp. 595-598.
中文翻译:
推进溢出研究:行为、情境和时间方法
(2021)。推进溢出研究:行为、情境和时间方法。营销管理杂志:卷。37,第 7-8 期,第 595-598 页。
更新日期:2021-05-28
中文翻译:
推进溢出研究:行为、情境和时间方法
(2021)。推进溢出研究:行为、情境和时间方法。营销管理杂志:卷。37,第 7-8 期,第 595-598 页。