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Editorial: on Hideki Matsuyama and the need for more study of global brand equity
International Journal of Advertising ( IF 5.3 ) Pub Date : 2021-05-24 , DOI: 10.1080/02650487.2021.1921500
Charles R. Taylor 1
Affiliation  

(2021). Editorial: on Hideki Matsuyama and the need for more study of global brand equity. International Journal of Advertising: Vol. 40, No. 3, pp. 325-326.

中文翻译:

社论:关于松山秀树以及对全球品牌资产进行更多研究的需要

(2021年)。社论:关于松山秀树(Hideki Matsuyama)以及对全球品牌资产进行更多研究的需要。国际广告杂志:卷。40,第3号,第325-326页。
更新日期:2021-05-24
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