ABSTRACT

Despite various initiatives from the government, merely two per cent of Malaysia’s electricity is produced by renewable energy sources including solar panels. Currently, little is known about the predictors for households’ behavioral intention of utilizing solar photovoltaic systems in Malaysia. Thus, this study aims to investigate the role of knowledge and price value in affecting the adoption of solar system among Malaysian households, based on the Unified theory of acceptance and the use of technology. Results based on a quantitative survey indicated that knowledge affects effort expectancy, social influence, and facilitating conditions positively. Meanwhile, the price value had a direct effect on performance expectancy, effort expectancy, social influence, and facilitating conditions. Additionally, performance expectancy, effort expectancy, social influence, and facilitating conditions were all positively related to behavioral intention. This study provides valuable references for Malaysian government to promote the use of solar energy.

摘要

尽管政府采取了各种举措，但马来西亚仅有 2% 的电力是由包括太阳能电池板在内的可再生能源生产的。目前，对马来西亚家庭使用太阳能光伏系统的行为意图的预测因素知之甚少。因此，本研究旨在基于接受和技术使用的统一理论，调查知识和价格在影响马来西亚家庭采用太阳能系统方面的作用。基于定量调查的结果表明，知识对努力预期、社会影响和便利条件产生积极影响。同时，价格价值对绩效预期、努力预期、社会影响和便利条件有直接影响。此外，绩效预期、努力预期、社会影响、便利条件均与行为意向呈正相关。该研究为马来西亚政府推广太阳能的使用提供了宝贵的参考。