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Opportunity evaluation in teams: A social cognitive model
Journal of Business Venturing ( IF 7.7 ) Pub Date : 2021-05-13 , DOI: 10.1016/j.jbusvent.2021.106128
Mark P. Healey , Mercedes Bleda , Adrien Querbes

Research on opportunity evaluation is flourishing but we know little about how teams evaluate opportunities rather than individuals. Conceptualizing opportunity evaluation as a collective process, we develop an agent-based model to investigate how the social cognitive mechanisms of team formation affect the ability of entrepreneurial teams to choose good opportunities and forgo bad ones. We find that opportunity evaluation decisions depend on the cognitive status of the lead entrepreneurs who found the team and the team formation strategy they use, i.e., whether they select team members based on interpersonal similarity (i.e., cognitive homophily) or complementary knowledge (i.e., cognitive heterophily). Moreover, we show that learning moderates the effects of team formation on opportunity evaluation. Overall, our work provides a new view of opportunity evaluation as a dynamic social process contingent upon entrepreneurs' networks and team founders' characteristics and their choices of who to turn for judgments of an opportunity's potential.



中文翻译:

团队中的机会评估:一种社会认知模型

关于机会评估的研究正在蓬勃发展,但我们对团队如何评估机会而非个人如何评估知之甚少。我们将机会评估概念化为一个集体过程,我们开发了一种基于主体的模型,以研究团队形成的社会认知机制如何影响企业家团队选择好机会和避免坏机会的能力。我们发现,机会评估决策取决于发现团队的主要企业家的认知状态和他们使用的团队形成策略,即他们是否基于人际相似性(即认知同质)或互补知识(即,认知异质性)。此外,我们表明学习可以缓解团队形成对机会评估的影响。全面的,

更新日期:2021-05-14
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