ABSTRACT

Over the last 50 years, British holidaymakers have chosen Europe as their main holiday destination. Inclusive tours often constituted the gateway to travelling abroad for the first time. The article focuses on the rise of package tours to Spain in the 1970s and 1980s, which has become British holidaymaker’s favourite holiday destination abroad. By concentrating on holiday practices, it argues that individual experiences by package tourists should be taken seriously as they highlight differences to domestic holiday patterns. It further argues that package tourists increasingly engaged with the European holiday destination. Thus, the Europeanisation of British holiday culture was significant in two respects. Firstly, British holiday culture as a whole changed because of the increase in holidays abroad, and secondly, vacations in Europe often led to an increased interest in and engagement with the European destination via consumer goods and sights.

摘要

在过去的 50 年里，英国度假者选择欧洲作为他们的主要度假目的地。包容性旅游通常是首次出国旅行的门户。文章重点介绍了 1970 年代和 1980 年代西班牙旅行团的兴起，它已成为英国度假者最喜欢的海外度假目的地。通过专注于假期实践，它认为应该认真对待包裹游客的个人体验，因为它们突出了与国内假期模式的差异。它进一步认为，打包游客越来越多地参与欧洲度假胜地。因此，英国假日文化的欧洲化在两个方面具有重要意义。首先，由于国外假期的增加，英国的度假文化整体发生了变化，其次，