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Leveraging LinkedIn: How Can Educators Help College Students Market Themselves?
Community College Journal of Research and Practice ( IF 1.0 ) Pub Date : 2021-05-02 , DOI: 10.1080/10668926.2021.1919242
Ruby A. Daniels 1 , Mark Dempsey 2
Affiliation  

ABSTRACT

To successfully transition from college to career, community college students must be prepared to sell their skills to potential employers. LinkedIn, the world’s leading professional networking website, provides college students and graduates with an affordable platform to promote their knowledge, skills, and abilities. Unfortunately, students often do not know how to communicate a unique value proposition in their LinkedIn profiles. In response, the National Convergence Technology Center (CTC), based in Collin College, developed a 30-minute webinar to train community college educators about how to avoid common mistakes in LinkedIn. High interest in the webinar as well as responses to a survey about the session indicate community college educators want to learn how to leverage LinkedIn to help their students find jobs after graduation.



中文翻译:

利用LinkedIn:教育工作者如何帮助大学生推销自己?

摘要

为了成功地从大学过渡到职业生涯,社区大学生必须准备好向潜在雇主推销他们的技能。LinkedIn 是世界领先的专业网络网站,为大学生和毕业生提供了一个负担得起的平台来提升他们的知识、技能和能力。不幸的是,学生通常不知道如何在他们的 LinkedIn 个人资料中传达独特的价值主张。作为回应,位于科林学院的国家融合技术中心 (CTC) 开发了一个 30 分钟的网络研讨会,以培训社区大学教育工作者如何避免 LinkedIn 中的常见错误。对网络研讨会的高度兴趣以及对会议调查的回应表明,社区大学的教育工作者希望学习如何利用 LinkedIn 来帮助他们的学生在毕业后找到工作。

更新日期:2021-05-02
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