Abstract

Thailand is a canvas of opportunity upon which to design the quintessential pleasure dome of tourism through sports events if the socio-economic and political obstacles can be circumnavigated. Thailand’s economy is expected to reach average GDP growth of 3.2% between 2019 and 2023. However, few studies have examined how Thai sport and sport event tourism (SET) are efficiently or effectively promoted. In particular, it is encouraged to establish a model for a destination’s economic leverage, empirically underscored by industry thinktanks that propose how to utilize events to engender short and long-term benefits for a host destination. Such an approach can help countries such as Thailand to improve their destination development in the long-term. The current study reviewed the existing policy and systems of sport event tourism in Thailand and provided the better way to promote Thai sports and tourism. The results of this study show that the economic impact is significant for a destination by sport event tourism in Thailand. Some critical factors (e.g. government and local community involvement) should be discussed in future study.

摘要

如果可以绕过社会经济和政治障碍，泰国是通过体育赛事设计典型的旅游娱乐圆顶的机会画布。预计泰国经济将在 2019 年至 2023 年间达到 3.2% 的平均 GDP 增长率。然而，很少有研究探讨泰国体育和体育赛事旅游 (SET) 如何有效或有效地促进。特别是，鼓励建立目的地经济杠杆模型，行业智库提出了如何利用事件为东道目的地带来短期和长期利益的经验强调。这种方法可以帮助泰国等国家长期改善目的地开发。本研究回顾了泰国现有的体育赛事旅游政策和制度，并为促进泰国体育和旅游提供了更好的途径。这项研究的结果表明，泰国体育赛事旅游对目的地的经济影响是显着的。在未来的研究中应该讨论一些关键因素（例如政府和当地社区的参与）。