What makes a great bird photo? To examine this question, we collected over 20,000 photos of birds from the photo-sharing platform Instagram with their corresponding liking data. We standardized the total numbers of Likes and extracted information from the image captions. With this database, we investigated content-related image properties to see how they affect the ubiquitous online behavior of pressing a Like button. We found substantial differences between bird families, with a surprising winner in the category “most instagrammable bird.” The colors of the depicted bird also significantly affected the liking behavior of the online community, replicating and generalizing previously found human color preferences to the realm of bird photography.

是什么使照片成鸟状？为了研究这个问题，我们从照片共享平台Instagram收集了20,000多张鸟类照片，并附有它们的喜好数据。我们对“喜欢”的总数进行了标准化，并从图像标题中提取了信息。使用此数据库，我们调查了与内容相关的图像属性，以了解它们如何影响按下“喜欢”按钮的普遍在线行为。我们发现鸟类之间存在实质性差异，在“最可拍成鸟”类别中的获奖者令人惊讶。所描绘的鸟类的颜色也极大地影响了在线社区的喜好行为，从而将先前发现的人类色彩偏好复制并推广到鸟类摄影领域。