Cruise ship passenger spending patterns are analyzed for the archipelago of the Canary Islands, as such patterns represent a key element in the evaluation of the economic impact of cruise ships on residents and local stakeholders. Over six cruise seasons, data regarding cruise passenger expenditures were collected via survey responses at each stopover. Since the five categories of expenditure analyzed are censored and possibly correlated, we have estimated a multivariate tobit system. This approach offers more efficient estimates of the determinants of cruise passengers' onshore spending, which can be useful in designing economic policies. Our results show that gender, age and socioeconomic status affect cruise passenger spending patterns significantly and, more importantly, in different ways depending on the expenditure category. Therefore, it seems that more personalized marketing strategies (i.e., gender/age/nationality-oriented) classified by expenditure category should be more efficient and, therefore, implemented to achieve greater local economic impact.

分析了加那利群岛群岛的游轮旅客支出模式，因为这种模式是评估游轮对居民和当地利益相关者的经济影响的关键要素。在六个巡航季节中，通过每次中途停留时的调查响应收集了有关巡航乘客支出的数据。由于对所分析的五种支出类别进行了审查并可能相关，因此我们估算了一个多变量轨道系统。这种方法可以更有效地估算邮轮乘客在岸支出的决定因素，这对设计经济政策很有用。我们的结果表明，性别，年龄和社会经济地位显着影响邮轮乘客的支出方式，更重要的是，取决于支出类别，其影响方式也不同。所以，